If you're trying to improve your business's online marketing, getting to know all the lingo and jargon associated with search engine optimization (SEO) can feel overwhelming. One of the most confusing aspects of digital marketing is backlinking. But what is backlinking? Here's some of the information...
Your digital marketing plan needs a touch-up. The inherently dynamic nature of the Internet means this is relevant whether you've improved it in the last six months or the last five years. This can involve going through your website and figuring out if you need more...
There are countless reasons a company may require a name change. Did your business change and grow into something new and the old name doesn't apply anymore? Maybe the name is hard for your customers to remember. Here are some important considerations if you want to...
Many businesses that want to improve their SEO marketing strategy forget to focus on localized SEO. While it's important to grow your online business, it's even more important to cater to your local consumer. Luckily, social media marketing benefits your in-store business as well. Your consumer...
If your online presence needs some help, there's no better way of promoting your company than by utilizing keywords in your content. If you don't understand keywords, have no fear: keywords are easy to use if you understand them. Over 53% of online marketing companies...
Offsite SEO is one of the most important tools you can use to grow your business' online presence. Before you invest in a digital marketing company to do the brunt of your marketing services, here are the ins and outs of offsite SEO to help...
While having a great website design is key to creating an accessible platform for your customers, utilizing online marketing tools through social media is the best way to reach new clients across the globe. Here are the pillars of social media outreach and how social...
Each season seems to bring new trends that leave your digital marketing company gasping for breath. The digital marketing world is constantly changing, and it can be hard to keep up with the times. If you have already mastered the world of SEO, here are...
Facebook has continued to dominate other social media platforms, and marketers have taken note: practically two-thirds of marketers believe that Facebook is the most beneficial social platform to boost your business. Of course, Facebook marketing has undergone some major changes in recent years, which can...
Web design services are among the most important aspects of a successful digital marketing campaign. In this blossoming field, mobile website design is the most important niche. According to Statista, mobile internet penetration is poised to grow 62.3% globally in 2018. That means your company...