Cars and Pickups competes in Texas: three locations across Dallas (Addison), Austin (Kyle), and Houston (Katy), against massive franchise groups, online-only sellers, and hundreds of independent lots. Their no-fees, no-pressure, no-haggle value proposition needed to reach truck buyers across a state of 30 million people.
Run digital advertising efficiently across three distinct metro markets.
Build organic visibility for a domain competing against national chains.
Maintain a consistent brand across three GBPs with 2,700+ combined reviews.
Create localized content true to Texas truck culture and professional standards.
We build and manage three dedicated campaigns, each tailored to its local market and what actually moves inventory.
Our monthly program builds authority while protecting a large site from itself.
We manage biweekly Google Business Profile posts across all three locations on a rotating content calendar.
of Google Ads spend redirected from non-truck queries like “used car dealers” and “buy here pay here” back to high-intent truck buyers — after a single search-term audit.
Chris Wielinski personally drives the strategy. When we discovered 72% of the Google Ads budget was being spent on non-truck searches like “used car dealers” and “buy here pay here,” we didn't just flag it — we built a full action plan: keywords to pause, negatives to add, and ad copy rewritten to align with what actually sells, custom pickup trucks. Fifteen years independently owned, no corporate marketing department. Think Cre8tive is the marketing department, and we treat their business like our own.
