Posts Categorized: Branding

Digital Marketing: Why Your Business Needs It

Posted by & filed under Branding.

As times change, so do your business practices. You should invest in digital marketing help to make your business more relevant to your online customers. Even if you are only using digital marketing to reach out to your customers on your website, you can use SEO services to make your company more well-known and to help retain the attention of your would-be customers.

Digital marketing: why is it so important to helping your company succeed? When you do the right things to make your company more relevant, you can get more customers, retain the customers you do have, and make your business easier to find and use online.

Your Business Must be Reachable Online

Did you know that most people go online and use a search engine to do so? Nearly 95% of online users will look for products, services, or even websites using a search engine, so you need to make sure your business is reachable and discoverable. You can use pay per click advertising to make your business more easily found, or you can rely on the services of digital marketing help to make your website easier to navigate or find.

You Have to Be Competitive

In order to be competitive with the rest of the businesses who have a strong online presence, you have to use social media tips and social media SEO tips and blogs. These are presented to you by your digital marketing help team.

You can have a custom plan created by your website design team and social media experts to make your experience most successful. Whether you need help making your social media platforms more exciting and user-friendly or you need someone to manage your website, your digital marketing help team will be there to give you the assistance you need.

You Lose Money Without Help

Basically, you cannot afford to forego digital marketing help. Without this type of assistance, your website can rank too far down in search engine results to be relevant to customers, you can lose customers who prefer to shop online, and you can miss out on the large piece of marketing pie you are owed.

If you want your company to succeed in the best of ways, don’t ignore the importance of digital marketing help. The right specialists will be there for you and make your experience most successful in the right ways.

Traditional vs. Digital Marketing: 5 Things You Need To Know

Posted by & filed under Uncategorized, Branding.

43% of global marketers have embraced digital marketing. In fact, half the budget of roughly 50% of these marketers goes to digital marketing, according to a Global Digital Outlook study conducted from 2017-2018. For your business to stay ahead of competitors, digital marketing service is something you need to seriously consider. But what is digital marketing?

Digital Marketing

If you have always wondered, “What is digital marketing?” you should know that the term refers to the promotion of services and/or goods using the internet. We are now living in the digital age, in which people around the world spend a considerable amount of time using digital platforms. This has drawn the attention of savvy business people today who can’t help but leverage the popularity of these platforms. Marketing entails connecting with clients at the right time and right place. Now that there are many customers online, digital marketing services can be of great help to your business.

From service providers to app developers, digital marketing services come with tons of advantages. Now that you already know what is digital marketing, keep reading to learn about its benefits.

1. Wallet-Friendly

Advertising and marketing costs are among the biggest expenses that come with running a business. Sure, big corporates have no qualms with spending top-dollar for their advertisement and marketing needs. But when it comes to smaller businesses, this is usually an uphill task that can cause financial difficulties. Fortunately, marketing through social media, for example, can help scale down marketing expenses. This means that you will create the needed marketing impact at a fraction of the cost.

An email marketing service provider can help you send direct or transactional emails to hundreds of clients. Considering that this will only cost a few bucks, digital marketing helps save money that can address other expenses. Remember that reducing operating costs is a big plus in today’s harsh economy.

2. Great Return on Investment

When in business, nothing is more important than getting the best ROI (Return On Investment). This is what digital marketing does best, given that a small investment will come with a generous return. Social media and email marketing campaigns are affordable, but the same cannot be said about traditional marketing.

3. Simple To Measure

Truth be told, evaluating the efficacy of traditional marketing methods means waiting for weeks, if not months. However, you’re able to know how an ad is faring on at the click of a button with digital marketing. Email marketing, for instance, paints a clear picture of how many emails got delivered and read. With such data, you have all you need to know about conversion rates.

4. Easily Adjustable

Knowing how a digital ad is performing helps in figuring out the way forward. You’re likely to invest more in an ad that delivers excellent conversion rates. On the flip side, an advert with dismal performance can easily be adjusted or even stopped.

Things are more rigid with traditional marketing, where tons of paperwork have to be signed. What is more, the majority of the agreements are on a medium to long-term basis. Although a marketing campaign might be on a downward spiral, you’ll have to wait for the agreed-upon period to expire. Such a situation will mean that your hard-earned money will have gone down the drain.

5. Brand Development

Digital platforms have what it takes to build your company’s reputation and brand. Social media pages, blogs with quality articles and top-notch websites help develop brands. What is more, digital marketing comes with sharing features that make multiple followers learn about your brand. This multiplier effect means that even people who are far away learn about your products or services. Increased brand visibility, in the end, boils down to increased sales.

Summing Up

What is digital marketing, and does my business really need it? This is a question that crosses the minds of many business owners across the world. Now that you already know what digital marketing is, your answer should be an emphatic yes! Business competition in the 21st century is nothing short of cutthroat and giving your marketing campaign a boost is prudent. You can never go wrong with digital marketing — the above reasons are enough evidence.

4 Tips To Help You Become A Better Content Creator

Posted by & filed under Branding, Inbound Marketing, Social Media.

There are some tried-and-true habits you ought to adopt when you want to be a successful content creator. This is true whether you’re trying to get your company website on page one of Google or you’re passionate about giving your customers what they want.

Up to 53% of markets say that blog content creation is their number one priority. That said, here are some content-creating tips you can use to up your content game.

  1. Read news about your industry. When you’re trying to write great content, you want to be sure you’re staying relevant. And what better way to stay relevant than to follow what’s happening in your industry every day? To get in the habit of reading recent news, put everything you read in one spot.
  2. Write every day. You need to stay in practice when you want to improve your content creation. The more you write, the better you’ll get at it. Write for about 10 to 15 minutes every day. Do it even if it’s just to write down your thoughts.
  3. Do research on your industry’s audience. It’s one thing to know the audience for your company. It’s another to know the audience of your industry. Take time out of your schedule to really study the age, gender, location, family size, job title, and salary of the people in your industry. When you know who you’re writing for, you can adjust your writing accordingly to create better content.
  4. Look at other content. Writers write better when they’re big readers. This is because they’re looking at other content, taking the things they like about that content, and incorporating it into their own writing. Do this with other online content. What do you see about a competitor’s social media marketing that you love? Incorporate these good things into your own content-creating.

Where can I find SEO companies near me?

When it comes to getting digital marketing help, sometimes one of the best things you can do is outsource. Google receives over 100 billion searches every month. It’s up to you and your team to create incredible content, social media marketing, and PPC advertising to get anywhere near the first page.

Think Cre8tive is more than an SEO company. They also provide social media marketing, app design, and other marketing services to make your business as successful as possible. To learn more about our social media marketing and other services, contact Think Cre8tive today.

How To Use SEO To Change Your Company’s Name

Posted by & filed under Branding, Search Engine Optimization, Website Design.

There are countless reasons a company may require a name change. Did your business change and grow into something new and the old name doesn’t apply anymore? Maybe the name is hard for your customers to remember.

Here are some important considerations if you want to update your business’ name.

Keep it relevant

Utilizing a strong keyword in your business’ new name is vital to your online marketing. Businesses with a strong keyword in their name rank an average of 1.5 times higher than those without keywords in the name.

For example, if you run a lawn care business, naming your company “Jack Attacks” has a nice ring to it, but it’s unlikely your potential customers will know what you sell, even if you’ve utilized the best web design services for your business. Instead, choosing a name like “Jack’s Lawn Care” will give your customers a better idea of what you do and you’ll rank higher on search results.

Make it unique

Be careful with your name, however; a keyword is great, but it’s going to have to compete with countless other businesses with similar names. Let’s look back at Jack’s Lawn Care. There are hundreds of other lawn care services that utilize that phrase in the title. While “Jack” does a good job differentiating your business from the white noise, the “lawn care” keyword is still likely to bring up thousands of other search results.

Highly searched phrases just don’t bring in the bacon like they used to. Fun homophones or spelling your business the way it sounds might be a fun option. For example, Reddit was derived from Read It. By changing the spelling, the company got name-brand recognition with minimal effort. For Jack’s Lawn Care, a marketing company might recommend something like Green Thumb Lawn Care or Unbeleafable Lawn Care.

Don’t change everything

You need to be aware that your company is still the same enterprise; as such, you need to inform your current clients of the change as you try to get new ones. For example, your business might want to update your email, but keep your number the same.

While updating your website with reliable web design services will help transform your image, you might want to include a note with your old name somewhere on your homepage. The first few months during your transition will be difficult, but keeping your customers informed should be your first priority.

When you want to change your business’ name, rely on the best digital marketing company to help lead you through your SEO optimization. With Think Cre8tive, you’ll have the best in SEO marketing and web design services at your disposal. Visit them online today for more information.

4 Must-Have Service Areas of the Best Digital Marketing Firms

Posted by & filed under Branding.

marketing firms near meWhen choosing a digital marketing firm, there are a number of services you need to consider. Not only do you want to spread the word about your company, but you want to do so in an impactful and positive way. That’s why, when looking for ‘marketing firms near me‘, you must find an agency that has capacities not just geared toward generating leads, but towards creating a desirable identity for your business.

Criteria for Choosing Marketing Firms Near Me

When picking the right digital marketing agency, there are four key service areas you should look for:

  1. Branding
    It all starts here. Branding is identity. It is your public appearance. Your image. And when it comes to branding, graphic design is key. Think of any brand in the world. The first thing that pops into your head will likely not be the exact product they sell, but the design of their logo and what the company stands for. Any major player in a market will have a huge branding presence that helps them achieve further visibility and greater customer interaction.
  2. Web Design, Web App Design, and Web Development
    You need an online presence even if your business is not based on the internet, but for e-commerce companies, custom web development is essential. Having a nicely designed, mobile-friendly website can also make a massive difference in earning the trust of potential customers. Like with branding, before you start marketing your products, you want to make sure people will like what they see.
  3. Social Media
    Now that you’ve built your brand, it is time to go for leads that will convert. Social media marketing is a great source of both lead generation and community cultivation. Get people invested in the outcome of your business by socializing your brand and you will find communities that are supportive and helpful.
  4. Search Engine Optimization
    Search Engine Optimization (SEO) leads are a type of inbound lead. This type of lead has an average 14.6% close rate, whereas outbound leads like print advertising only have a 1.7% close rate. SEO also tends to be less expensive and can continue building your brand’s reputation through rigorously written content.

Digital marketing, and indeed marketing as a whole, is all about creating an image for your business, then delivering upon that image within a certain market. Once you can do that, there’s no telling how far your business may go.

Think Cre8tive Receives Best Advertising Agency 3 Consecutive Years

Posted by & filed under Branding, Development, Display Advertising, Inbound Marketing, Pay Per Click, Search Engine Optimization, Social Media, Traditional Advertising, Website Design.

FOR IMMEDIATE RELEASE

Think Cre8tive Receives 2018 Best of Keller Award

Keller Award Program Honors the Achievement

KELLER March 30, 2018 — Think Cre8tive has been selected for the 2018 Best of Keller Award in the Advertising Agency category by the Keller Award Program.

Each year, the Keller Award Program identifies companies that we believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and our community. These exceptional companies help make the Keller area a great place to live, work and play.

Various sources of information were gathered and analyzed to choose the winners in each category. The 2018 Keller Award Program focuses on quality, not quantity. Winners are determined based on the information gathered both internally by the Keller Award Program and data provided by third parties.

About Keller Award Program

The Keller Award Program is an annual awards program honoring the achievements and accomplishments of local businesses throughout the Keller area. Recognition is given to those companies that have shown the ability to use their best practices and implemented programs to generate competitive advantages and long-term value.

The Keller Award Program was established to recognize the best of local businesses in our community. Our organization works exclusively with local business owners, trade groups, professional associations and other business advertising and marketing groups. Our mission is to recognize the small business community’s contributions to the U.S. economy.

SOURCE: Keller Award Program

CONTACT:
Keller Award Program
Email: PublicRelations@awards-online.org
URL: httpss://www.awards-online.org

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Think Cre8tive Receives 2017 Best of Keller Award & Enters Hall of Fame

Posted by & filed under Branding, Development, Display Advertising, Inbound Marketing, Pay Per Click, Search Engine Optimization, Social Media, Traditional Advertising, Website Design.

FOR IMMEDIATE RELEASE

Think Cre8tive Receives 2017 Best of Keller Award

Keller Award Program Honors the Achievement

KELLER March 2, 2017 — Think Cre8tive has been selected for the 2017 Best of Keller Award in the Advertising Agency category by the Keller Award Program.

Each year, the Keller Award Program identifies companies that we believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and our community. These exceptional companies help make the Keller area a great place to live, work and play.

Various sources of information were gathered and analyzed to choose the winners in each category. The 2017 Keller Award Program focuses on quality, not quantity. Winners are determined based on the information gathered both internally by the Keller Award Program and data provided by third parties.

About Keller Award Program

The Keller Award Program is an annual awards program honoring the achievements and accomplishments of local businesses throughout the Keller area. Recognition is given to those companies that have shown the ability to use their best practices and implemented programs to generate competitive advantages and long-term value.

The Keller Award Program was established to recognize the best of local businesses in our community. Our organization works exclusively with local business owners, trade groups, professional associations and other business advertising and marketing groups. Our mission is to recognize the small business community’s contributions to the U.S. economy.

SOURCE: Keller Award Program

CONTACT:
Keller Award Program
Email: PublicRelations@onlineawarded.org
URL: httpss://www.onlineawarded.org

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Copied from original release: httpss://keller.keller.onlineawarded.org/PressReleaseub.aspx?cc=DJF7-TBF7-S755

Think Cre8tive Receives 2016 Best of Keller Award

Posted by & filed under Branding, Development, Display Advertising, Inbound Marketing, Pay Per Click, Search Engine Optimization, Social Media, Traditional Advertising, Website Design.

FOR IMMEDIATE RELEASE

Think Cre8tive Receives 2016 Best of Keller Award

Keller Award Program Honors the Achievement

KELLER November 15, 2016 — Think Cre8tive has been selected for the 2016 Best of Keller Award in the Advertising Agency category by the Keller Award Program.

Each year, the Keller Award Program identifies companies that we believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and our community. These exceptional companies help make the Keller area a great place to live, work and play.

Various sources of information were gathered and analyzed to choose the winners in each category. The 2016 Keller Award Program focuses on quality, not quantity. Winners are determined based on the information gathered both internally by the Keller Award Program and data provided by third parties.

About Keller Award Program

The Keller Award Program is an annual awards program honoring the achievements and accomplishments of local businesses throughout the Keller area. Recognition is given to those companies that have shown the ability to use their best practices and implemented programs to generate competitive advantages and long-term value.

The Keller Award Program was established to recognize the best of local businesses in our community. Our organization works exclusively with local business owners, trade groups, professional associations and other business advertising and marketing groups. Our mission is to recognize the small business community’s contributions to the U.S. economy.

SOURCE: Keller Award Program

CONTACT:
Keller Award Program
Email: PublicRelations@localawardscenter.org
URL: httpss://www.localawardscenter.org

Original Post: httpss://keller.keller.localawardscenter.org/PressReleaseub.aspx?cc=DG8T-SBF7-S755

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