Posts By: Chris Wielinski

Think Cre8tive Selected As One of the 20 Best Advertising Agencies

Expertise scored 118 Advertising Agencies in Fort Worth, TX, and Think Cre8tive was selected in the top 20. Expertise strives to connect users with the best local experts. More than 25 criteria across 5 categories were analyzed to give a hand-picked list of the best Advertising Agencies. The 5 criteria categories are:

  • Reputation: A history of delighted customers and outstanding service.
  • Credibility: Building customer confidence with licensing, accreditations, and awards.
  • Experience: Masters of their craft, based on years of practical experience and education.
  • Availability: Consistently approachable and responsive, so customers never feel ignored.
  • Professionalism: Providing service with honesty, reliability, and respect.

We are honored and excited to be included on the Top 20 Best Advertising Agencies list. Click here to read the full article: 20 Best Forth Worth Advertising Agencies.

Best Advertising Agencies in Fort Worth

Custom Website Design Pushes Organic Traffic

Custom website design services are the best option for your business. High-quality web design is the foundation for all your digital marketing. The goal should always be to drive organic traffic to your website, but without the right website design that goal can be elusive.

Cookie cutter website design does not help to further your digital marketing campaign goals. Your website should be as unique as your business.

Bad Website Design Has Long-Lasting Repercussions

Cutting corners when it comes to web design can be a risky business. More consumers than ever are checking out companies via the web to decide whether they will do business with them or not. Recent studies show that a consumer will navigate away from a web page in the first 3 seconds if the website is not highly functional.

Even if the page is highly functional without the right visual assets they will only stay for an additional 7 seconds. There are far too many options on the world wide web for consumers to choose from to waste time on a website that does not impress.

You want a website that represents your business accurately, that is engaging, and that encourages consumers to learn more about your products and doing business with you. The goal is to have a site that is designed so well, that organic traffic consistently flows to your “front door”.

Your Introduction To the World

A custom-designed website from a website design company that understands the power that a website has for your company will:

  • Evaluate your online goals and come up with a strategy to help you meet them.
  • Get to know your business to deliver the custom web design services your business deserves.
  • Ensure that your website is engaging, highly functional, and visibly stunning.

Your website is the first “handshake” leads have with your business. That handshake as to be affirmative, strong, and memorable if you want to find the success that your business deserves.

Go With The Proven Professionals

The best way to get the results your business deserves is to use the best website design Fort Worth has to offer. Turn to the professional that understands how important it is that your website is designed in support of your business.

You do not have to settle for so-so. You can have a website that wows and that drives organic traffic full of ready to buy consumers.

Great Content Marketing Starts With a Great Content Marketing Strategy

The right digital marketing company will develop a custom marketing strategy before your campaign is launched. A lot of small business owners make the mistake of hiring a digital marketing company that has one size fits most approach to marketing.

A digital marketing agency that approaches marketing with a set strategy is missing the mark. Custom marketing strategies are built around your business and reach your target audience.

Why Is a Custom Strategy So Important?

Your business is unique, even if you sell similar products and services as other businesses, you still have some unique qualities and are trying to reach a specific target audience. That means that the marketing strategies that work for other businesses may not work for you.

A custom strategy can:

  • Produce results
  • Save time
  • Save on costs

Every business owner’s goal is to get results. A custom marketing strategy can help you to results and to do it faster. Wasting time on “trying” things can be time poorly spent. The same of true when it comes to costs. The right custom winning strategy will help to keep costs down.

How Do You Get That Custom Strategy?

Not every marketing company focuses as they should on a custom strategy. They can provide marketing services like marketing through social media, but they miss the mark. For example, B2B social media marketing is best done on Linkedin. About 94% of businesses use Linkedin for marketing. However, wasting time on B2B on other social media channels may not be as successful, yet some marketing companies insist on including as part of your marketing strategy, marketing on other channels like Facebook.

Inexperience is the enemy when it comes to a customized winning strategy. Making rookie mistakes can be costly for your business. The right agency will understand that your business is unique and deserves a full look before a strategy is designed.

The best digital marketing agency Fort Worth has to offer understands that to succeed they need to fully understand your audience and do the research to determine the best way to reach your target audience. The right marketing company gets to know your business goals and strategizes based on those goals.

Don’t settle for a one size fits all approach to marketing. There is an ideal strategy for your business that will help you reach your goals.

What Can Digital Marketing Services Do for You?

Sure, you’ve heard of SEO, search engine optimization. Of course, you know that it’s important to maintain an online presence. And yes, you know how important social media is. But no matter how much you research or how many tweets you send, digital marketing services can do so much more to improve business. Professionals understand how search engines work, the algorithms that the top search engines use, and what attracts customers the most. With good digital marketing services, you won’t just get more traffic to your website. You’ll get lots more customers.

What Do Digital Marketing Services Do for Business?

Google gets over 100 billion searches…every single month! That’s a lot of people looking for a lot of information. The best way to ensure that those potential customers will find your business is to use digital marketing services to strengthen your web footprint and not just draw in traffic, but keep them on your web pages. With digital marketing services, you can build organic traffic, increase your onsite SEO, and possibly even make a little money with your web pages through pay per click advertising, or PPC advertising. You can actually earn revenue from bringing traffic to your website, which can help you get more customers and sell more products or services.

Digital marketing services know how to use search engine marketing to make your website appear on search results. They will also employ backlinking strategies to bring traffic to your site from other websites. Through digital marketing, you increased our organic traffic and other kinds of web traffic as well. They can even provide you with a strong social media marketing plan and provide you with social media tips that will engage and attract customers through all the popular social media sites. Because let’s face it, everyone is using social media these days. Make your company more visible and build your brand recognition with strong social media marketing. These days, social media is an essential element of digital marketing.

Organic marketing is starting to fall behind the curve when it comes to increasing customer traffic and increasing sales. Digital marketing is everything these days, and it includes everything you need to do in order to engage customers. You want to do more than bring customers to your website. Once you have them there, you want them to buy! Good digital marketing services make customers crave what you have to offer so they won’t just take a look at your site, they’ll start looking for ways to spend money.

Choosing a Digital Marketing Firm

The process of finding a company to provide digital marketing services isn’t always easy. There are a lot of firms out there that provide marketing services of all types. There are also SEO firms that specialize in optimizing web pages to attract search engines. However, you want to create a marketing campaign that includes not just bringing traffic to pages, but using backlinking and social media marketing to bring traffic to your site in other ways, too. You’ve heard the term don’t put all your eggs in one basket? The same is true for marketing. You don’t want to put all of your marketing into just one facet of the marketplace. A good digital marketing firm will create a plan that includes multiple methods of advertising to bring customers to your business in many different ways.

You don’t want just any advertising agency. You want a professional or company that can provide you with digital marketing services by using multiple methods to attract customers. So how can you find a full-service marketing agency like this? As with anything, start with an internet search. Ironic, yes? But it is truly the best way to find exactly what you’re looking for. Google will show you the firms that are located closest to you first.

In your search, include the main two or three digital marketing services you’re going to want to use to build your business and make it better than ever. This will point you toward those companies that can give you what you want. From here you can narrow down your list to find just the right digital marketing company or professional you want to work with.

5 Ways a Quality Blog Can Boost Your Business

Online marketing strategy is comprised of many elements that can help your business grow. A quality blog is one piece of a puzzle, but blogs can be just as beneficial to your business as PPC advertising or solid website design. If you’re on the fence about blogs or you just don’t know how blogs could work for your business, you’re in luck: here are 5 ways blogs can boost your business to the next level.

Build Brand Credibility

As a business, your brand is the first thing that clients use to remember you. With the help of digital marketing service, you can develop blogs that not only help you develop your brand credibility in your industry but also help you build your voice. When clients resonate with your blog topics and voice, you’ll build organic traffic as clients trust your brand and come back to you, the expert.

Establish Industry Leadership

Around 53% of digital marketer services list creating blogs as their number one inbound marketing priority. A developed blog on your site can not only help bring new customers to your website but it can also help establish you as a leader in your industry. When coupled with SEO services or social media marketing, blogs are a powerful tool for getting ahead of your competition.

Improve SEO

Blogs use SEO keywords which are used in turn by your future customers to search for your business online. The right titles and content in your blog posts can help attract online attention and linking to expert sources or to past blog posts to help maintain your credibility and show that you’re a leader in your field. Regular blog posts with the help of a digital marketing service also show Google that you’re an active player which will help increase and maintain your search rankings.

Create Shareable Content

Whether you’re looking to enhance your social media marketing plan or want to create content that will wow your audience, blogs make the perfect shareable content. When choosing the right digital marketing service, make sure you discuss topics that answer questions to answers you receive regularly from your customers as well as topics that encourage audience interaction. Blogs are a chance to show your business’s personality and really connect with your audience.

Showcase Your Business

Your blog is an extension of your business. Successful blogs should be around 1,000 words; plenty of room to show your industry experience and share what makes your business great. If you’re not confident in your ability to showcase your brand voice while also maintaining a strong SEO presence, hire a digital marketing service to make sure your best side is presented online.

Digital marketing services don’t have to be a confusing maze of technical terms and web design. There are digital marketing companies in Fort Worth ready to help you take your business to the next level; all it takes is a little creative thinking. Ready to get started? Drop us a line today!

Get Higher Rankings and Retain More Customers Using SEO Services

Nearly 93% of online experiences start with the use of a search engine. The online marketplace is extremely competitive. A business needs to be able to reach the top of search engine ranking lists such as Yahoo, Bing, and Google in order to be found, recognized and used. What does this mean for your business? You need to be using the latest marketing strategies and tactics that SEO services can provide. There is no better way to attract then retain customers while continually growing your customer base.

You Need to Utilize the Services of a Top SEO Firm

Chances are, you are not an SEO expert with years of experience. A lot of businesses make the mistake in thinking that they can just handle their own search engine optimization processes. It takes SEO services provided by an SEO company that is well-versed in the ever-changing world of online, digital marketing. They know how to help your company reach that coveted top spot on a search engine’s first page. This is a challenge for many business owners considering search engines like Google are constantly changing how content is viewed.

Did You Know That Some SEO Can Hurt Your Online Reputation?

That’s right, ineffective SEO harms the online reputation of any business. This is another reason why hiring professionals for SEO services is so important. They know how to accurately handle any type of SEO services you need including PPC advertising, social media marketing, web design services, backlinking, app design, and much more. There are many benefits to using an expert SEO firm that will increase your bottom line while helping you gain and retain more conversions transforming browsing consumers to customers.

SEO Services Save You Time

What is the one thing that you cannot get back no matter how hard you try? Your time. Don’t waste any more time focusing on SEO for your business when you can hire experts in the field that can give you the time you need to actually focus on your business and what you do best. An SEO campaign can be tough to manage if you have never managed one before. It takes a lot of time, time that could be spent focusing on your products and services so you stay on the cutting edge in your industry. An SEO company will handle all of the hard work so you can run your business. The majority of businesses that remain successful have already outsourced their SEO tasks, join their ranks.

SEO Services Define Long-Term Success

Have you ever been asked how success is spelled? The answer is S-E-O s-e-r-v-i-c-e-s. When you seek long-term success, hire a top SEO firm that can put the elements in place to build long-term success for your company online. Immediate traffic to your site is necessary so your company literally blooms with more demands for your products and services. SEO companies know how to increase your profits by setting up successful SEO campaigns that fully meet the requirements of your business.

Do You Really Know Your Target Audience?

Every business should be fully invested in knowing their target audience. However, do you really know the target audience for your business? Brilliant-minded SEO companies are going to do more than just ask you who your target audience is. They are going to actually connect with you so the keywords and content you receive will directly relate to the people you need to attract.

You can depend on a reliable SEO agency to want to bond with you, to learn your business cycles inside and out, to immerse themselves in the life stages of your processes, find out what triggers actions, how consumers use your products, how your business is searched for, and understand if you are reaching out to every customer possible to funnel into your business and cater to them until they convert browsing actions into true sales. The question isn’t, “Should you hire an SEO agency?” The question is, “Why haven’t you already hired an SEO agency?”

The Basics of Link Building

In the early days of search engine marketing link building was always a hot topic, but somewhere along the line it kind of fell to the wayside. Not that link building is any less relevant today than it was in the early days of search engine marketing, but, it seems that it is just not talked about a lot.

The last few years the buzz in marketing circles has been built primarily around social media marketing, also a very worthy topic, but let us not forget how important link building is to the success of SEO.

For New Comers to SEO

If you are an SEO novice, you may not have gotten the memo on how important it is to “link” to other websites. If your marketing company is not talking about link building, it is time to get another full-service marketing agency on board.

Hyperlinks link pages together that allow search engines to crawl between the pages. Your own website pages are linked together. Other websites can link to your website. High-quality link building is a real art that requires a specialty skill set.

Why Is It So Important?

One of the main goals of an SEO campaign is to raise your website ranking in search engine returns. Link building helps search engines to decide how important your page is and where to rank it. Search engine crawlers are not just reading the content on your page to decide where to rank it, they are also checking to see if the content is authoritative enough to be cited by other sources.
They use an algorithm that considers how many links there are to your page. They are not only looking at the number of links pointing to your website but they are looking at the quality of the websites that are pointing to your website. The more external links there are from what search engines determine are high-quality pages the higher your ranking will be.
While linking is not the only factor, it can be a big factor on where search engines rank your page. Search engines like Google look at external links as a sort of vote of confidence that your website is legitimate.

The Landscape is Forever Changing

The link building environment is always changing which is why it is important that you have trusted digital marketing services on your side that keep up with the constant updates and changes. Choose the best SEO company Fort Worth has to offer to manage your SEO campaign and let them handle your link building needs.

The Benefits of Utilizing Social Media Marketing

Marketing is part and parcel of any business, regardless of the size, nature, or location of a business. Small, medium, and big businesses, share one thing in common, which is the need to attract new customers to their brands. With the intense and cut-throat competition in business, it is almost impossible for a company to become a household name without marketing. Even behemoths like Coca Cola, which are already globally identified, still market their products aggressively.

Today, social media marketing is the most preferred form of marketing for many businesses across the globe. Ever since Facebook figured out a way to advertise services and goods through digital marketing, online marketing became the most popular marketing strategy for businesses worldwide.

As a result, marketing through social media became a reality, and today, every social media site has a marketing platform that has several social media marketing benefits. Facebook commands the largest marketing share as two-thirds of marketers recognize it as the most important social platform. This is per a report from the Social Media Marketing Industry. Instagram, YouTube, Whatsapp, LinkedIn, Twitter, and Websites are the other major social media platforms that you can successfully utilize for your business’ marketing strategy.

For your business digital marketing strategy to be a success, there is a lot that needs to be done. You will need to have a website design that can integrate as many social media platforms, besides doing search engine optimization and backlinking. This may be sound alien to you, and you may also not have the time to handle it effectively. Luckily, you can easily seek digital marketing services from an advertising agency near you, to tap into the numerous social media marketing benefits.

An excellent digital marketing company, will expose your business to the following social media marketing benefits

1. Helps You Reach More Customers

By actively managing and improving your social media platforms, you will, in turn, increase the social media presence of your business. This will serve to raise your brand awareness, and more people will interact with your business. Once you get people talking about your company and you start receiving inquiries via social media, it is up to you to convert them into actual clients. An advertising agency will help a company build organic traffic online, and from that point, it is upon the business owner to build on the leads generated by the traffic, and turn them into paying customers. In the modern economy, you will find most companies closing most of their sales on Facebook and Whatsapp, as more clients use social media to seek services and goods.

2. Helps a Business Build Customer-Relationship by Improving Customer Service

As more clients choose social media platforms to communicate their feelings and opinions about a company, a business can easily build rapport by responding to clients, spot-on, on the same platform. Typically, after contacting a business, customers expect a response as soon as possible, mostly within an hour. If your business builds on social media interactions and dedicates a person to cater to all social media inquiries, online customers will be impressed by the prompt customer service. This is an efficient and solid way to build brand loyalty in customers, as it has been noted that customers who receive prompt responses are most likely to buy from the business and come back again.

Improving online customer service will also attract referrals in the form of positive reviews on social media platforms. When a customer is happy and well-satisfied by the services and products of a business, he/she will easily recommend, like, share, and post positive comments on the social media profiles of your business. One positive comment may result in hundreds of new clients, and this will boost the growth of your business significantly, as word of mouth spreads, praising your services and products.

There are many more social media marketing benefits that your business can use to steer growth and command a bigger share in your industry. Given the high commitment of the maiden and sustained efforts required in digital marketing, it is advisable to seek social media marketing services from digital marketers in your area.

5 Reasons You Need a Marketing Company in 2020

There comes a time when every business realizes it just can’t keep up with its marketing efforts. Whether you’re looking to boost your brand new brand or evolve your company with the times, hiring a marketing company can help you get the edge you need. Explore these 5 reasons for hiring a marketing company in 2020.

1. Old School Marketing isn’t Enough

You may dominate the television and radio markets, but if you aren’t investing in, you’re missing out. 100 billion searches are performed each month on Google alone; your company could be missing out on potential clients if you’re not showing up in the search results. Today’s marketing companies are equipped to handle much more than print media — we do it all.

2. Digital Marketing Companies Keep Current with Trends

It’s the job of today’s marketers to keep up with trends in SEO, social media, web design, and PPC advertising just as much as traditional marketing. Digital marketing trends change so quickly and frequently that it’s hard for just one business owner to keep up. A marketing company handles each aspect of your digital marketing to help you build organic traffic and keep ranking even with all the changes.

3. Social Media Needs a Certain Touch

Social media marketing is more than just sharing videos and pictures on Facebook. Nearly 95% of B2B marketing utilizes LinkedIn as part of their content strategy, which means that if you’re not using the platform effectively, you’re missing out. Creating a plan and then following through with that plan will not only help you find clients – it can also help you connect to future partnerships that can grow your business.

4. Grow Your Paid and Organic Results

Almost all online experiences start with a search engine. Whether you’re aiming to target potential business through paid advertising or with organic results, you need to know the rules to be able to grow. There are a lot of tips and tricks in the industry that a digital marketing company is sure to know. Working with those companies will help you get a leg up on the competition without breaking your brain.

5. You Need a Website that’s Beautiful and Functional

Often overlooked, your website is one of the most important representations of your business in today’s digital climate. However, website design isn’t just about putting your brand out there – it’s also making sure you have a website that ranks well for SEO. A marketing company will help you promote the while also building you a website that is smart for online rankings.

The beauty of working with a marketing company is that everything is tailored for your success. Not every type of marketing is perfect for every business. Let us work with you to develop a strategy that takes your business to the next level in 2020. Reach out today to get started.

Traditional vs. Digital Marketing: 5 Things You Need To Know

43% of global marketers have embraced digital marketing. In fact, half the budget of roughly 50% of these marketers goes to digital marketing, according to a Global Digital Outlook study conducted from 2017-2018. For your business to stay ahead of competitors, digital marketing service is something you need to seriously consider. But what is digital marketing?

Digital Marketing

If you have always wondered, “What is digital marketing?” you should know that the term refers to the promotion of services and/or goods using the internet. We are now living in the digital age, in which people around the world spend a considerable amount of time using digital platforms. This has drawn the attention of savvy business people today who can’t help but leverage the popularity of these platforms. Marketing entails connecting with clients at the right time and right place. Now that there are many customers online, digital marketing services can be of great help to your business.

From service providers to app developers, digital marketing services come with tons of advantages. Now that you already know what is digital marketing, keep reading to learn about its benefits.

1. Wallet-Friendly

Advertising and marketing costs are among the biggest expenses that come with running a business. Sure, big corporates have no qualms with spending top-dollar for their advertisement and marketing needs. But when it comes to smaller businesses, this is usually an uphill task that can cause financial difficulties. Fortunately, marketing through social media, for example, can help scale down marketing expenses. This means that you will create the needed marketing impact at a fraction of the cost.

An email marketing service provider can help you send direct or transactional emails to hundreds of clients. Considering that this will only cost a few bucks, digital marketing helps save money that can address other expenses. Remember that reducing operating costs is a big plus in today’s harsh economy.

2. Great Return on Investment

When in business, nothing is more important than getting the best ROI (Return On Investment). This is what digital marketing does best, given that a small investment will come with a generous return. Social media and email marketing campaigns are affordable, but the same cannot be said about traditional marketing.

3. Simple To Measure

Truth be told, evaluating the efficacy of traditional marketing methods means waiting for weeks, if not months. However, you’re able to know how an ad is faring on at the click of a button with digital marketing. Email marketing, for instance, paints a clear picture of how many emails got delivered and read. With such data, you have all you need to know about conversion rates.

4. Easily Adjustable

Knowing how a digital ad is performing helps in figuring out the way forward. You’re likely to invest more in an ad that delivers excellent conversion rates. On the flip side, an advert with dismal performance can easily be adjusted or even stopped.

Things are more rigid with traditional marketing, where tons of paperwork have to be signed. What is more, the majority of the agreements are on a medium to long-term basis. Although a marketing campaign might be on a downward spiral, you’ll have to wait for the agreed-upon period to expire. Such a situation will mean that your hard-earned money will have gone down the drain.

5. Brand Development

Digital platforms have what it takes to build your company’s reputation and brand. Social media pages, blogs with quality articles and top-notch websites help develop brands. What is more, digital marketing comes with sharing features that make multiple followers learn about your brand. This multiplier effect means that even people who are far away learn about your products or services. Increased brand visibility, in the end, boils down to increased sales.

Summing Up

What is digital marketing, and does my business really need it? This is a question that crosses the minds of many business owners across the world. Now that you already know what digital marketing is, your answer should be an emphatic yes! Business competition in the 21st century is nothing short of cutthroat and giving your marketing campaign a boost is prudent. You can never go wrong with digital marketing — the above reasons are enough evidence.