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Inside the Exedy Dealer Hub: A Custom Portal Built to Run a National Dealer Network

Think Cre8tive designed and built the Exedy Dealer Hub, a custom portal where AYRE CX dealers place orders, file warranty claims, get support and manage their public listings.

CWChris WielinskiManaging Partner & Lead StrategistNovember 9, 2026·2 min read

A great product launch needs more than a public website. Behind exedydrones.com sits a second system that most visitors will never see: the Exedy Dealer Hub, a private portal where every authorized AYRE CX dealer does business with Exedy.

Think Cre8tive designed and built the Dealer Hub from scratch, and it went live ahead of the brand's public launch so dealers were set up and ready on day one.

The challenge

Exedy sells the AYRE CX through a nationwide network of independent dealers. Each one needs to order drones, support its customers, and get warranty work reimbursed. Running all of that through email threads and spreadsheets would slow everyone down and leave room for mistakes, especially with real money and real deadlines involved.

Exedy needed one place where dealers and the Exedy team could work from the same information, with the right people seeing the right things.

What we built

  • Dealer ordering. Dealers place inventory orders that ship to their own location, or customer orders that ship directly to the grower. Every order moves through clear stages, from placed to funded to shipped, so both sides always know where things stand.
  • Warranty claims and labor credits. Dealers repair drones in the field, file a claim in the Hub, and track it through review. Approved labor turns into account credit automatically, with a complete history of every claim.
  • Support tickets. Dealers can open a support request with screenshots, follow the conversation, and see when it has been resolved.
  • Roles that match how dealerships work. Owners, technicians, finance staff and the Exedy team each get exactly the access they need. A technician can draft a warranty claim, for example, while approvals stay with Exedy.
  • Multiple locations per dealer, each with its own address and contact details.
  • Notifications people control. Each user chooses which order, pricing and claim emails they receive.
  • Reporting for Exedy. Orders, sales, shipping and the credit ledger are available in one place, by period.
  • A live link to the public website. Dealers maintain their own listing in the Hub, and the dealer locator on exedydrones.com updates on its own. No one re-keys dealer information into the website.

The result

Exedy launched with its dealer network already onboarded, its ordering and warranty processes in one system, and a public website that stays in sync with the dealers who sell and service the AYRE CX.

"A dealer network only works when dealers can do business easily," said Chris Wielinski, Managing Partner at Think Cre8tive. "The Dealer Hub gives Exedy and its dealers one place to order, support customers and get paid for warranty work, and it keeps the public website accurate without anyone lifting a finger."

Learn more about the AYRE CX at exedydrones.com.

Need a custom portal for your dealers, partners or customers? Let's talk.

End
#Custom Software#Dealer Portal#AgTech#Web Development
CW
Written by
Chris Wielinski · Managing Partner & Lead Strategist

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